Building links for your site is one way of doing off-site SEO. In essence, you are going to be slowly and meticulously adding links that are directed back to your site with certain keywords with the hopes of using all that “link juice” to start ranking in the search engines more and more. There is no such thing as ranking well in a search engine without gaining links. Google, especially, loves links. However, it is quality.

A quick note, though, is that without on-site SEO, building your links is for naught because it won’t be as successful.

There are a few ways of building links for your site. We, at Atlanta Web Design, love to employ as many different tactics possible because it provides the best possible results for you. The goal is to get you to the top three ranking for your keyword because if you’re there, you’re going to be seen. Being seen is important and then being clicked is even more important. So, how can you build links? Here’s how:

• Use article marketing. Here you can write an article pertaining to your niche, submit it to the big article directories (Ezine Articles) and then in the about the author section, link back to your site. Voila, you’ve just got some links. If other people use the article, you’ve got even more links.
• Post on forums. Forum posting is a tremendous way to build links. Throw your site into your signature and then start posting on forums. Not only will be people come check out your site, but the search engines will count that as some links and that’ll push some more traffic.
• Buy them. Google penalizes for the purchase of links and they catch people because the links are bought on sites that are NOT IN YOUR NICHE. Don’t buy a link from a site that isn’t in the same niche as your site. But, go right ahead and buy a link on a similar niche site. Google will actually love that.
• Leave some blog comments. Similar to the forum posting, you can leave blog comments (with your keyword as your name) which will help you to rank more and more. A lot of blogs these days also have a “top five commentators” section on their blog that sends even more link juice to you.
  

These are just four of the hundreds of ways you can build links, but they are notorious for being the most successful. If you do article marketing, it can be a successful and effective way of getting content out (none from your site) that can build you links. You want to be known as a professional and this is one way. So, when you’ve developed the keywords you want to rank for (another article for another time), the next step is to start build links.

Link Building is a post from: Fort Myers Web Design

Thirty Minutes a Day of Link Building Can Make the Difference is a post from: Fort Myers Web Design

Article marketing is the technique in which you write an article that is not already posted on your site and then submit it to an article directory such as Ezine Articles. In return for giving the site a unique article, you get a short little author resource box at the bottom that is useful in giving you the effective backlink that you want for your site. As I have said in previous articles: backlinks are one of the best ways to rank high in the search engines, so get them as often as you can.

Ezine Articles is one of the highest ranked websites on the web, so what you gain when you submit the article is a rush of traffic since the article will appear on the front page for a little while. On top of that rush of traffic, you also gain the strength of the backlink. In essence, one of the top sites is linking to you, so that is going to obviously help you rank powerfully in the search engines. It can help push you from the third/fourth page to the first page just by publishing a series of these articles.

I mentioned earlier in the article that it was important to use a unique article that you had written specifically for article marketing. The reason I mention this is because Google likes to see unique content. In regards to a massive site like Ezine Articles, they don’t really care about a semi-unique article or not so long as the article is yours. However, if you’re taking the article from your site, it won’t appear good to Google when the exact same article is appearing on your site as well as Ezine Articles. So, take the time to write a unique article for your article marketing.

One final thing to keep in mind is that the better the quality, the better your rankings will be. Not only are you catering to the large article directories, but you’re also catering to anyone that comes to these directories looking for content. They will take the article and, if they follow the rules, post the article on their site with the resource box linking back to your site. This is the real reason article marketing rocks. It gets you a ton of backlinks. So, if you’re going to do it, do it effectively and do it with quality. The results are too great to pass up.

Using Articles to Build Links is a post from: Fort Myers Web Design